Who we are

Merrow & Crone is a strategic consulting firm helping NYC-based artists and small creative teams turn their creative vision into a sustainable business. We provide operational expertise to elevate their work and unblock strategic challenges. We're more than just a business coach. We get in the weeds to help fellow artists grow.

Abi is a film curator and recovering corporate drone. She loves using the strategic techniques she learned in tech to help artists transform and grow their practice.

Her latest artistic project is on Instagram.